Monthly Archives: June 2012

Social Media Marketing Tactics That Could be Detrimental to Your Bottom Line

Not all social media marketing tactics are created equal. There are certain ways to maximize your ROI, while other ways may sabotage your efforts altogether. Social Media Today notes a
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Fision Welcomes Our New Intern, Michael McGivern!

Michael McGivern is giving up his last summer to hang at beach and watch baseball games all day to become our new Fisiontern. After spending his youth exploring the parking
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Fision Welcomes Jesse Davis to Our Development Team

Fision welcomes Jesse Davis to the our development team. This part Iowa farm boy, part Air Force cop is bringing over two decades of software development leadership and architecture to
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Taking Lead Conversion Further with Funnel Automation

The process of converting a lead to a sale is sometimes known in the marketing community as a "funnel," ClickZ explains. This funnel consists of reach (to bring prospects into
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Help Fision Make It To The Second Round of The Business Journal’s Social Media Event!

On June 1, The Business Journals kicked off Social Madness, a social media event which pits brands against each other in an NCAA-style tournament bracket to measure the growth of
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Three New Marketing Automation Trends

Marketing automation is quickly evolving, much like the marketing industry itself. The Marketing Automation Times recently identified three marketing automation trends to watch this year and explained how they relate
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Fision Welcomes Bill Strait

Fision is excited to welcome our newest developer, Bill Strait. You may remember Bill from his famous Geocities Sonic the Hedgehog Fanpage back in the early 90s. Bill credits Portage,
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Social Media KPIs Can Help Define Success

While you probably hope to achieve positive results during your social media marketing campaigns, you need to first define success in order to attain it. Because many social media metrics
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How to Use Social Media to Market Your Blog (and Yourself) Effectively

Becoming a blogger is not hard. All you need is to sign up with a content management system such as Blogger, WordPress or Tumblr and start writing. You can write
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