Fision Presents Its Breakfast Tech Talk Seminar
September 24, 2012
Recently at the Westin Kierland with the Sonoran Desert as the back drop, Fision’s CEO Mike Brown and Director of Fision sales Tami Moyer presented and engaged with Phoenix-area businesses for the first Breakfast Tech Talk seminar.
Attendees ranged from single agency owners to large manufacturing and distribution companies with a global presence. They acknowledge that the bridge between up-to-date technology, marketing, and sales is becoming increasingly important. Fision’s distributed marketing automation software is a great solution to pain points shared by companies.
Our friend, Greg Marks, a Phoenix business leader who was imperative to setting up the seminar, made introductions of Mike and Tami who then presented the state of sales and marketing. The presentation highlights how technology is beneficial to sales and marketing with insights of the Fision system and a lively Q&A session indicates guests now understand the use of marketing automation. With Fision they can achieve up to 31.6% year-over-year revenue growth. Because of that 86% of companies using marketing automation received an increase in budget from 2011-2012, also by 2017 CMOs will purchase more technology than their CIOs. The numbers don’t lie.
A special thanks to Greg and also Fision outside Sales Representative Todd Peterson who introduced us to the Phoenix market and gave us the opportunity to learn more of the Phoenix market and businesses needs and wants. We look forward to returning to Arizona next month and the Fision team is excited to begin more breakfast tech talks throughout the country.
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