Tagged: lead nurturing

Software Advice Report Unveils The Needs Of Today’s Marketing Automation Buyers

We came across a report from software research firm Software Advice, which analyzed nearly 900 interactions with marketing automation buyers a few years back. The findings identified top features, reasons
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Nurturing Leads with Marketing Automation

The sales cycle has changed. Customers are now doing more research prior to first contact with companies. This has altered how you approach lead generation and nurturing, with the emphasis
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